Our mission
We connect:
Critical talent
Impactful work
Research and insights
Policymakers
Funders
Research support
Corporate executives
Public pressure
Critical ideas
Mass audiences
Whistleblowers
Support systems
Movement builders
Support systems
Businesses
Safety solutions
Content creators
Topic experts
Evidence-based training
Healthcare providers
Donors
Funding opportunities
Critical talent
Impactful work
Research and insights
Policymakers
Funders
Research support
Corporate executives
Public pressure
Critical ideas
Mass audiences
Whistleblowers
Support systems
Movement builders
Support systems
Businesses
Safety solutions
Content creators
Topic experts
Evidence-based training
Healthcare providers
Donors
Funding opportunities
With decades of collective for-profit experience, our team brings private sector techniques to the world's most pressing problems
Before joining Good Impressions, Callum was a Managing Director at Phi Partners, a scale-up technology consultancy where he managed C-level relationships with hedge funds and investment banks.
He is a graduate of the University of Oxford, where he received a BA in Philosophy, Politics and Economics.
Before joining Good Impressions, Diane spent 6 years at BenchSci, a Canadian tech scaleup that builds AI-powered software for biomedical discovery. Diane grew and led BenchSci’s Customer Success team before moving on to tackle internal challenges as Director of Operations.
Prior to that, Diane worked in digital marketing and conference production, and has a MSc in Cognitive Science of Language from McMaster University.
Before joining Good Impressions, Corina advised clients on strategy and digital transformation at BCG, a management consulting firm. She worked with global clients across clean energy, financial services, and nonprofit sectors.
Corina holds a Bachelor's in Mathematics from Amherst College and is now based in New York City. They are deeply committed to farmed animal welfare and bring that focus to their work at Good Impressions.
Before Good Impressions, Kempe was a marketer at 80,000 Hours where he managed $1M a year in ad spend. Prior to that, he ran his own digital marketing agency where he served clients like The Motley Fool.
Early in his career, he co-founded a tuition agency and was an AmeriCorps VISTA.
Prior to Good Impressions, Tom co-founded GetScale, a tech-enabled sales and growth agency that grew to 200+ team members while serving clients from Fortune 50 companies to nonprofits.
Tom earned his B.S. in Chemical Engineering from the University of Michigan and is now based in San Francisco, CA. Outside of work, you’ll find him hosting dinner parties, attempting to surf Ocean Beach, or exploring the amazing natural beauty the Bay Area has to offer.
Eric worked as a measurement analyst at Google for over 5 years, helping large advertisers manage over $300M in annual spend across Google search, display, and YouTube.
Prior to Google, Eric worked in consulting for a decade. He earned his Bachelor's degree in Economics from UCLA and his Master's degree in Predictive Analytics from Northwestern University. After working in San Francisco, Berlin, and Stockholm. Eric is happy to be back home in the San Francisco Bay Area, where he grew up.
Before starting Good Impressions, Johnstuart worked at Google where he helped some of Canada's largest advertisers run Google and YouTube campaigns. He's also worked in strategy and operations at Google, in management consulting at Boston Consulting Group, and as a professional ballet dancer in Texas and Colorado. He studied at McGill University where he ranked 1st among students majoring in economics.
Our extended team has worked with and for:
Impact is our north star. We turn down projects if we don’t think we can help. We teach the clients that want to learn so they’re less dependent on us in the future. We initiate important projects that nobody is asking for. We fundraise so we can run promising projects for clients tight on cash. We celebrate the wins because the wins really matter.
We take complete ownership of outcomes and push through obstacles until we deliver results we're proud of. No one is going to solve our problems except for us. If we don't have what we need to do the job well, we find a way to get it. If we see a problem on the horizon, we bring it up.
We're constantly searching for approaches that are orders of magnitude better than the standard way of doing things. We leverage AI to work smarter and faster. We use our best judgment when trading off quality and speed, always looking for win-wins. We do all of this individually, but we also do it as a team by sharing what we've learned.
We're as helpful as possible to our clients because we think they're doing some of the most impactful work in the world (otherwise we wouldn't be working with them). We're as helpful as possible to the team because we will succeed or fail as a team.
Most problems can be solved or avoided with more frequent and effective communication. We’re transparent with our clients, our funders, and our team and we say what we think even if others may disagree.
Supported by some of the best and brightest in growth, media, and social impact.
Deborah was previously the Senior Vice President of Strategy at News Corp. Before that she was the Deputy Managing Editor a the Wall Street Journal and a Senior Reporter at Financial Times.
Monica is the Executive Director of New Roots Institute and serves as an advisor to Scarlet Spark, Animal Defense Partnerships, and the AVA Summit.
Kristina is the Global Head of Advertisingat Klarna. Previously, she was Head of Klarna North America and Head of Industry at Google.
Kris is the Managing Director and Co-Founder of Bokeh Studios, an independent production studio which has done work for Netflix, Hulu, SXSW, and the NBA.
Andrew is the founder of The Good Life Movement. Previously, he was the Digital Director for Yang2020.
Gabriel currently runs advertising campaigns at Data Sciences, which serves some of Canada's largest nonprofits. Previously, he created digital content at the Office of the Prime Minister of Canada.
Evan is the CEO and founder of Thoughtful. Previously, he was the COO and co-founder of RightMetric.
Soren was previously a Senior Communications Director at The Brookings Institution. Before that, he was a Program Director at National League of Cities.
Alexander is a Staff Product Designer at Figma. Previously, he was Director of Design at Giving What We Can.
We can also be reached at contact@goodimpressionsmedia.com
